Social Media Content Marketing
Engage with your audience through organic social media posts.
In an age where social media is a primary form of communication, every business has a profile, from mom-and-pop shops to international brands. Maintaining a social media presence and cultivating organic content proves to users that your brand is relevant and authentic.
Our social content creation process is easily customizable to any brand looking to engage with their audience and our team of experts will craft the perfect strategy to promote brand awareness, build a loyal following, and increase business revenue. Our experienced copywriting team will develop and post content that resonates with your target audience. Learn more about our social media content creation services.
OUR PROCESS
01.
Perform Market Research, Complete Competitor Evaluation, and Formulate an Audience Targeting Strategy
Our experts will perform research to evaluate the current market, industry standards, your target audience, and your competitors’ social media profiles to determine the best strategy for your brand.
02.
Build and Update Brand Social Profiles
Find out where your audience is and meet them there — there’s a wide variety of social media platforms and our team will find the right ones for your brand. Our social experts will optimize your existing profiles on social media or create new ones observing current best practices for each platform.
03.
Content Calendar Creation
Our organic content experts will map out a month of social media posts in advance for each platform in your previously established brand strategy. Our content writers strategically create posts based on market research, current trends, target audience, and industry standards.
Our team will even go a step further to engage with your audience by featuring user-generated content, commenting on viral posts, and engaging with your audience in the comment sections. We prioritize creating engaging and entertaining content to establish a strong brand identity while delivering value to your customers.
04.
Monitor & Report on Performance to Optimize for the Next Month
Our team will extract and analyze the data gathered from your organic content performance and use that information to improve and recalibrate the organic strategy for the next month of content. Social media is an agile field in marketing and there’s ample opportunity to pivot drastically and test out new types of content without serious repercussions or loss. By nimbly responding to performance metrics by adjusting and optimizing your content, we can build the perfect social media strategy to promote your brand.
